Apple & Google Financial Analysis

Financial Statement Analysis: orchard apple shoetree Inc. & Google apple Inc. and Google atomic summate 18 both companies in the technology industry. Apple sells a categorisation of products to consumers ranging from music players (iPod), tablets (iPad), com vagabonders (iMac and MacBook Pro), cellular phones (iPhone), and accessories for all these products. Additionally, Apple makes and sells Mac OS X and iOS, the direct carcasss for the keep companys line of com vagabonders and industrious devices, respectively, as well as software (apps) for these devices. Apple is know for its advance(a) ideas and ease-of-use for consumers. Google has grown from a simple search engine to a company offering services ranging from Google Calendar, Docs, Shopping, and Gmail, not to make numerous more. Google plays a big role in advertize on the web due to its growing popularity, and much of the companys revenue is generated by selling advertizing spaces at the crystallize of search results, as well as advertising on other websites. Google also has the rights to the android operating system for energetic devices, a big competitor to Apples iOS. Android OS is available on a macro number of smartphones today, while iOS is only available on Apple devices. twain companies have been striving to offer the best incur for users for years, and of course has created competition between the two.

Looking at the proportionateness opinion poll of Apple, as of September 24, 2011, score assets were at $116,371 one million million. The total assets for 2010 were $75,183 million, $41,188 million lowe r than the later year. One reason for this ! ontogeny in total assets is shown under long-term marketable securities. For 2011, Apples long-term marketable securities total $55,618 million, while 2010 add up $25,391 million. According to seekingalpha.com: [T]he cash Apple generates is already largely universe put to work. Perhaps its not being put to work in the way shareholders and analysts would like it to be (dividend, buyback, etc.), barely the money isnt sitting in cash....If you want to describe a full essay, order it on our website: OrderCustomPaper.com

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